Privacy Policy

Last updated: March 2026

1. Information We Collect

Neeyum Lab collects the following data to operate the platform:

• Account data: Email address, username, and profile information provided during registration.
• Trade logs: Simulated trade entries, exit data, prices, quantities, stop-loss levels, and target levels.
• Behavioural metrics: Emotional state tags, journal entries, mistake classifications, and score data.
• Usage data: Session timestamps, pages visited, feature interactions, and device/browser information.

2. How We Use Your Data

• To generate your monthly Behaviour Score and leaderboard ranking.
• To provide platform features including analytics, heatmaps, and AI behaviour reports.
• To process subscription payments via our payment partners.
• To improve the platform based on usage patterns.
• To send service-related communications (not marketing, unless opted in).

3. Cookie Usage

We use essential cookies for authentication and session management, and analytics cookies (e.g., Google Analytics) to understand how users interact with the platform. You may disable non-essential cookies through your browser settings.

4. Analytics

We use third-party analytics tools to track platform usage in aggregate. These tools may collect anonymised data about your session. Individual data is never shared with analytics providers.

5. We Do Not Sell Your Data

Neeyum Lab does not sell, rent, or trade personal data to any third party for marketing or commercial purposes. Your trade logs and behavioural data are your private property.

6. Data Security

We implement industry-standard security measures including encrypted connections (HTTPS), secure database storage, and access controls. No system is 100% secure — we encourage users to use strong passwords.

7. Data Retention

We retain your account and trade data while your account is active. Upon account deletion, personal data is purged within 30 days. Anonymised aggregate data may be retained indefinitely.

8. Your Rights

You have the right to access, correct, export, or delete your data. Contact us at support@neeyum.in to exercise any of these rights.

9. Contact

For privacy-related queries: support@neeyum.in